Strategy,
Design &
Development.
Bridging business, design, and technology to help companies and project teams create stronger brands, products, places, and experiences.
A Multidisciplinary Approach
A multidisciplinary approach
to building better projects.
My work sits at the intersection of strategy, design, technology, and development. I help owners, developers, brands, and businesses navigate complex decisions, align stakeholders, and bring ideas to life through thoughtful planning and execution.
Practice Areas
Development &
Real Estate
Positioning, branding, marketing strategy, and development advisory.
Brand &
Creative
Brand strategy, creative direction, visual identity, and marketing collateral.
Digital &
Technology
Website strategy, web development, CMS/UX/UI guidance, and technical consulting.
Investor &
Communications
Investor presentations, pitch decks, and strategic communications.
Development &
Real Estate
- Project Positioning
- Brand Strategy
- Agency Selection
- Leasing & Marketing
- Signage & Placemaking
- Amenity Strategy
- Owner Representation
- Development Advisory
Brand &
Creative
- Brand Strategy
- Creative Direction
- Visual Identity
- Marketing Collateral
- Presentation Design
- Content Strategy
- Campaign Development
Digital &
Technology
- Website Strategy
- Web Design & Development
- CMS Implementation
- UX/UI Guidance
- Technical Consulting
- Product Strategy
Investor &
Communications
- Investor Presentations
- Capital Raising Materials
- Pitch Decks
- Executive Presentations
- Strategic Communications
- Proposal Development
Selected Work
Projects across industries.
Watermark Del Mar
Luxury Coastal Multifamily Development
Branding, positioning, agency selection, marketing strategy, signage strategy, and placemaking advisory.
View Project →
Juno Realty Partners
Development Website & Messaging Strategy
Website strategy, messaging framework, and content architecture to support business development and landowner outreach.
View Project →
Recess Studios
Creative & Digital Projects
Creative and digital project support for consumer brands across a variety of industries, including hike.
View Project →
Princess Polly
Creative Direction & Styling
Creative direction, styling, and visual merchandising for a global e-commerce fashion brand.
View Project →
Independent Web Projects
Custom Websites & Digital Experiences
Designed and developed websites for startups, consultants, developers, and professional services firms.
View Project →Philosophy
Great work happens when disciplines collaborate.
Many organizations separate business strategy, branding, design, technology, and execution into different silos.
My approach is to bridge those disciplines, helping teams make better decisions, move faster, and create more cohesive outcomes.
Whether advising on a development project, launching a website, building a presentation, or guiding a brand initiative, the goal remains the same: create work that is thoughtful, effective, and built to last.
About
About Coco
Coco Kaplan is a multidisciplinary consultant whose work spans real estate development, branding, marketing, technology, and creative strategy.
Her experience includes roles in software engineering, creative direction, digital marketing, and development advisory, giving her a unique ability to bridge business objectives with design and execution.
Coco holds a degree in Computer Science from UC Berkeley and has worked with startups, agencies, developers, and global brands.
Let's Talk
Let's build something
meaningful together.
Have a project in mind or want to explore how we can work together? I'd love to hear from you.
Get in Touch